The results of the fourth edition are available. We invite you to know Kiddo's.

Markwald La Madrid & Asociados was founded by two professionals with an experience of more than 20 years in the Argentine Market: Mónica La Madrid and Mónica Markwald.

Since its beginnings, it has conducted more than 200 studies for 60 different clients. These studies involved conducting more than 55,000 interviews and 500 focus groups. Several of these studies were multi-country and encompassed Argentina, Brazil, Chile, Colombia, Mexico and Uruguay.


We invite you to know us.

Mónica La Madrid and Telma Urich presented
a paper at the ESOMAR, Vienna, 2004.
Click here.
Mónica La Madrid and Daniela Pérez Lloveras
presented a paper at Latin America Market Research Conference in Mexico
(ESOMAR Year 2004) Click here.
An exhaustive study on the youth world in Argentina, Chile and México. Click here.